Trademarks: Standing Out in a Crowd

Season 2, Episode 2 – What is the little “R” you see circled at the end of some words or slogans? And what does it mean? A Registered Trademark is a word or series of words, sometimes with a logo, utilized to distinguish a product or service. It has to be distinctively different. Not only to make you notice it, but also to ensure you do not get the mark confused with another brand, and unintentionally purchase the other brand’s product. So, how do you create a prominent trademark? And, how do you protect it? In this episode, Laraine Burrell discusses Trademarks: Standing Out in A Crowd.

This is the weekly podcast that clearly explains complicated legal issues, and how the law applies to your everyday personal and professional life. *JDSA’s Law Talk discusses general legal issues, but does not constitute legal advice in any respect. Please seek the advice of counsel prior to making or refraining from a legal matter.