Posts tagged Sally White
Trademark Infringement – Creative Approaches to Cease and Desist Communications

Season 3, Episode 12 – If your trademark is infringed upon, you might send a cease and desist communication to the infringer. But in this day of lightning-fast social media and online posting, companies have been burned when their overly-aggressive cease and desist communications go viral. To avoid this risk, some have turned their cease and desist communications into marketing campaigns, social media promotions, or even just initial gentle words that only escalate if necessary. JDSA attorney Sally White explores this less traditional model with some entertaining examples, in Creative Approaches to Cease and Desist Communications

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The Dangers of Mislabeling Food Products

Season 3, Episode 7 – In this age of heightened awareness to food allergies, consumer demand for transparent food labeling is significant. Terms such as “all natural,” “organic,” “gluten-free,” and others, are everywhere.  But food product manufacturers, co-packers, distributors, and others along the chain of distribution must take concerted steps to ensure accurate food product labeling and avoid cross-contamination. Companies must understand the governing regulations, and the risks from lawsuits brought by consumers or enforcement actions by federal agencies for failure to comply. JDSA attorney Sally White discusses some of the more common risks and how companies can best avoid them, in The Dangers of Mislabeling Food Products.

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Product Labeling – What Does “Gluten Free” Really Mean?

Season 3, Episode 3 – With the rise of “gluten-free marketing” and the growing, multi-billion dollar “gluten-free” industry, current estimates show that nearly 30% of the population is actively avoiding gluten for health or personal reasons.  Yet, gluten-free food labeling can be confusing, and the governing regulations are complex.  To make sense of it all, JDSA attorney Sally White discusses Product Labeling – What Does “Gluten-Free” Really Mean?

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Common Questions About Copyright

Season 1, Episode 27 – Copyright is a commonly misunderstood legal matter. It is, literally, the right to copy. Copyrights are federally defined as original works of authorship. However, copyright is a complex area of law, and most people are unclear if all books and artwork is copyrighted; what material is protected; and if something is copyright protected - how do we know? In this radio feature from September 19, JDSA attorney Sally White discusses Common Questions About Copyright.

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What You Should Know About Trademarks - Part 2 of 2

Season 1, Episode 25 – Protecting your brand name or trade name though a Trademark is a common business practice all over the world. In Part 1 of the series, we explored why trademarks are important, and when is the right time to register yours. In this episode of JDSA Law Talk from August 29, JDSA attorney Sally White continues on the topic, now exploring what is involved in registering your trademark, how long it lasts, and what to do if someone else uses your name. This is Part 2 of What You Should Know About Trademarks.

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What You Should Know About Trademarks - Part 1 of 2

Season 1, Episode 24 – We’ve all seen the little “TM” at the end of a word or brand name. It means Trademark. It’s meant to protect a company’s brand. But why is it so important to a business or brand? Why register a trademark? In this first part of a two part radio feature from August 22, JDSA attorney Sally White explores the whys, hows, and whens, while explaining What You Should Know About Trademarks.

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Intellectual Property

Season 1, Episode 22 – Is it yours? Or does it belong to someone else? These are two simple questions you need to understand when it comes to intellectual property. It’s so much more than whether or not you can take text and images off the internet to use them for yourself. It covers names, trademarks, logos, ideas, and more. And there are complex laws protecting what is yours - and what belongs to others. In this radio feature from August 8, JDSA attorney Sally White answers Frequently Asked Questions About Intellectual Property.

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